This is not a complaint, but merely an observation. And I know there must be blogs out there that get inundated with PR spam, hundreds of emails a day, day in and day out, a neverending avalanche of PR craptitude festering all over the internet like a diseased wound.
- If it's your job to get a company onto websites, does it not then behoove you to do your best to get what you're sending onto that site? And so
- it might be in your interest to read those sites, and at least attempt to tailor your company's content to the content of that site. And finally,
- make sure what you're saying isn't total shite.
To whit - the copy for this series of Hollister cast-offs claims that "[unnamed company] takes men's classic style and gives it a fresh new angle. Now, when you think of men's classic style you probably think of something like this or this or this. What you probably aren't expecting is this:
Wouldn't a casual click through my blog have told this person that [unnamed company] and I are not a good fit?