Victorinox is releasing two new fragrances. Since when did Victorinox make fragrances?
Victorinox (VSA) announces two limited-edition fragrances to launch this September as part of the existing Victorinox Swiss Unlimited collection: Snow Flower, a new women’s fragrance and Snow Power, a new men’s fragrance.
Women are delicate flowers. Men are thundering avalanches of snowy vengeance. What was true in 985 AD is still true today.
Victorinox Swiss Unlimited fragrances capture the feeling of crisp winter mornings in Switzerland, encapsulating the freshness found in the country’s snowcapped mountains, majestic glaciers, flowering meadows and glistening lakes. The unique Victorinox Swiss Unlimited Snow Flower and Snow Power fragrances expresses winter’s most wonderful moments, while offering textured packaging, a twist on/off-system to prevent cap loss and an attached carbineer for carrying ease.
We've also rammed in a sense of cuckoo clocks with a hint of highly regimented train schedules. Nothing says "winter's most wonderful moments" than a system to prevent cap loss. Did we mention it has a carbineer? Have you seen this freaking carbineer?
And for the very first time Victorinox introduces a women’s fragrance to the Victorinox Swiss Unlimited family. The scent of Snow Flower unites freezing white snow with a warm nose of orris, vanilla and woods. Snow Power unites vetiver and cedarwood likened to the scent of fresh wood crackling in the fireplace.
OK, no fooling - what does freezing white snow smell like, and how do you unite that with orris, vanilla, and "woods"? What are "woods"? And who says "likened"? Forsooth, verily this fire doth smell of vetiver.
“We’re very proud that our original Victorinox Swiss Unlimited men’s fragrance was recently awarded the 2010 FiFi® Technological Breakthrough of the Year Award in the Packaging Technology & Delivery Systems category,” Victorinox Swiss Army President, Rick Taggart, stated. “With this success, we’re excited to expand the Victorinox Swiss Unlimited family to include Snow Flower and Snow Power.”
Swiss Army - taking on all fools and winning technical awards for the packaging of fragrances. Don't get confused by wondering what it smells like, we told you - icebergs and woods, just know that this bottle can save you from a falling boulder.